Earlier this year, the world was caught off-guard by the rapid spread of the novel coronavirus disease, otherwise known as COVID-19. Seven months later, the global economy finds itself in a period of uncertainty, with the long-term consequences of this pandemic…
In the business world, there are many different marketing approaches that will need to be tailored to a company's unique goals and brand. However, there are certain things that apply to more or less every business out there, and that…
Communicating with existing and potential customers is more important than ever right now. They don't want to see lengthy drawn out statements and are tired of receiving random emails from companies, but they do want to know about your business.…
If you thought that direct mail was dead, you’re in for a surprise. Snail mail is still very much alive and yielding results for businesses across the country. Here are some stats that bring that point home: 41 percent of…
Whatever the nature of your business or your target audience is you know that visibility is the key to success. The greater your visibility, the more opportunities you have to make an impression with your brand. You can start to…
It’s a common misconception that print media is dead in the marketing world. Digital marketing experts will have you believe that print has absolutely no use in the modern world. Stick to digital methods instead, they say, it’s the way…
There is no denying that the Internet has taken over. All businesses need to focus a substantial amount of their marketing efforts on the online world. But, does large format digital printing still hold the power to attract attention today?…
Here at Action Mailing and Printing Solutions, we always strive to provide you with the very best printing solutions for your projects. With that said, it brings us great pleasure to announce that our brand new Speedmaster XL 75 is…
You know the number one way to get people to give you money? Ask and then count to ten in your head. That silence will make people uncomfortable and they'll donate just to make the dead space go away. You…
Areas where direct mail has influenced digital marketing is through the circulation of catalogs. Recognizing that catalogs are more fun and easier to browse than an endless list of merchandise-laden webpages, companies have begun distributing their catalogs via their websites, but…